Oct 2014: 40 Under 40 West Class of 2014 Member | Brand Innovators
The 40 winners were selected by Brand Innovators based on their professional accomplishments, including the ability to leverage digital media and emerging advertising technology platforms. These include digital video, social media, mobile, content marketing, data and analytics, and E-commerce — to implement “best-of-breed” marketing and advertising campaigns.
Sep 2014: Direct Marketing News 40 Under 40 2014 Honoree | Direct Marketing News
The Direct Marketing News 2014 40 Under 40 Award winners are a group of young, standout marketers whose work has already left an indelible mark on their organizations, clients, and the industry as a whole.
Apr 2014: 2014 Killer Content Award “Best Integrated Demand Gen Campaign” | Content2Conversion
IBM’s Smarter Commerce initiative challenged audience assumptions about enterprise commerce, using an interactive microsite, video, E-books and other assets. The campaign has generated over 100,000 page views and a large number of high-quality leads.
Apr 2014: 2014 Virtual Communication Excellence Award for “Best in Demand Generation” Content Marketing World & ON24
The “Rethink Your Customer” campaign is a ground-breaking new demand generation experience, a portal that utilizes ON24 technology to optimize user interaction and campaign design. The interactive platform yielded over 35,024 impressions and 94,216 page views in 2013, producing high-quality leads that have rapidly progressed through the pipeline and generated significant wins for the business.
Interviews & Professional Profiles:
Oct 2014: VIDEO: Marketing Essentials for 2015 | Direct Marketing News
Oct 2014: Tips from IBM, David Meerman Scott: How Narrative Can Boost Your Brand | ScribbleLive
Sep 2014: Michelle Killebrew, IBM Social Business: DMN 2014 40 Under 40 Award winner | Direct Marketing News
Sep 2014: Surprising Lessons from IBM in Successful B2B Content Marketing | Content Science
Feb 2014: Get To Know: IBM Social Business Global Marketing Program Director | MarketingLand
- Oct 2014: Top 25 Marketing Influencer | InsightView
To select the industry’s top influencers each year, our crack InsideView research team begins with a blank slate and then identifies those with the most—and most relevant—influence, voice, and ideas. For this year, we also consulted other B2B influencer lists, including Forbes, Top Sales World, Business2Community, and many more.
- Sep 2014: 50 Follow-Worthy Marketing Measurement and Digital Analytics Experts (#26) | Automated Insights
We recently scoured the Twitterverse to identify the top marketing measurement and digital analytics accounts of individual influencers.
- Aug 2014: Top 50 Social Business Twitter Accounts You Must Follow NOW (#20) | Visible Banking
- Feb 2014: The Top 100 Thought Leaders on B2B Marketing (#2) | Onalytica
We processed all the data from the hashtag #b2bmarketing from the last 3 months and ranked them based on our PageRank methodology, used also on our other influencer lists on topics such as Bring Your Own Device, Internet of Things and Wearable Tech to name a few.
Congratulations to ClickZ that takes first spot followed by Michelle Killebrew (who is in charge of IBM’s social business division and she is a guest contributor to ClickZ) and Ben Harper (co-founder of content strategy agency Datify).
3rd Party Articles:
Aug 2014: Social Engagement Comes in Many Forms [#CZLSF] | ClickZ
Aug 2014: Consumers demand more and more, but tech is there to help | Bloomreach
Articles Written for ClickZ Digital Marketing Magazine as a regular contributor:
Oct 2014: How Social Is Your Business, Anyway?
Sep 2014: The Future Is Now
Mar 2014: Rethink Social Media War Room Strategy
Feb 2014: Social Data: Inside Out
Jan 2014: Thoughts on Disruption and Innovation
Jan 2015: TEDxUniversityofNevada, Reno
Nov 2014: MobCon - Mobile Conference, Minneapolis
Oct 2014: Citigroup Luncheon
Sep 2014: The Corporate Social Media Summit, San Francisco – keynote panelist
Aug 2014: Digiday Platform Summit, Half Moon Bay
Aug 2014: ClickZ Live, San Francisco
Jul 2014: The Integrated Marketing Summit, Cincinnati
Jun 2014: The Integrated Marketing Summit, Minneapolis
Apr 2014: ClickZ Live, New York City
Mar 2014: The Integrated Marketing Summit, Atlanta
Feb 2014: Intelligent Content Conference, Silicon Valley
Feb 2014: IBM Entrepreneur Week, Virtual Event
Jan 2014: The Integrated Marketing Summit, San Diego
Nov 2013: Search Engine Strategies, Chicago
May 2013: Smarter Commerce Global Summit, Nashville
Feb 2013: Smarter Commerce Sales Kickoff “FastStart”, Madrid & Singapore
Sep 2012: Smarter Commerce Global Summit, Orlando
May 2012: Smarter Commerce Global Summit, Madrid
Oct 2011: Represented IBM as Marketing Coach at Marketing Sherpa Conference
May 2013: Excellence and Eminence Award
May 2012: Excellence and Eminence Award
Apr 2012: Marketing Innovation Award
Dec 2011: Excellence and Eminence Award
Aug 2011: EMM Transfer of Business Superstar Award (Acquisition Integration)